Google was the highest ranking mobile publisher worldwide for May 2020 with close to 379.8 million installs, a 2x year-over-year increase from May 2019. The full top 10 ranking of mobile publishers worldwide by downloads for May 2020 is above. App download estimates are from Sensor Tower’s Store Intelligence platform.
Facebook was the second ranked mobile publisher worldwide last month with more than 279.8 million installs, which represented a 15.4 percent increase from May 2019. Bytedance, Voodoo, and Crazy Labs rounded out the top five ranking mobile publishers worldwide for the month.
Store Intelligence users can see app download estimates for the above apps in addition to historical performance metrics on the Sensor Tower platform. Our estimates include downloads for the App Store and Google Play worldwide between May 1, 2019 and May 31, 2020. Apple apps and Google pre-installed apps are excluded. We report unique installs only. Android estimates do not include third-party stores. Figures represent aggregate installs of all app versions, ex: Facebook and Facebook Lite.
Sensor Tower’s Store Intelligence platform is an Enterprise level offering. Interested in learning more?