Google was the highest ranking mobile publisher worldwide for January 2021 with close to 250 million installs. The full top 10 ranking of mobile publishers worldwide by downloads for January 2021 is above. Mobile publisher download estimates are from Sensor Tower’s Store Intelligence platform.
Facebook was the second ranked mobile publisher worldwide last month with more than 191 million installs. Voodoo, AppLovin, and Crazy Labs rounded out the top five most installed mobile publishers worldwide for the month.
Want to see how the rankings compared to the previous month? Check out the Top Mobile Publishers Worldwide for December 2020 by Downloads here.
Store Intelligence users can see app download estimates for the above apps in addition to historical performance metrics on the Sensor Tower platform. Our estimates include downloads for the App Store and Google Play worldwide between January 1, 2021 and January 31, 2021. Apple apps and Google pre-installed apps are excluded. We report unique installs only. Android estimates do not include third-party stores. Figures represent aggregate installs of all app versions, ex: Facebook and Facebook Lite.
Sensor Tower’s Store Intelligence platform is an Enterprise level offering. Interested in learning more?