Digital assistants have become an essential part of both the smartphone and smart home experiences — if nothing else, it’s easier to ask Google Assistant to set an alarm than do it yourself through the Clock app. But tech shoppers can be demanding, so companies are still racing to prove they have the best assistant tech.
Circa 2022, the competition is down to Siri vs Alexa vs Google Assistant vs Bixby, with Microsoft’s Cortana being all but eliminated. Which one is tops? The answer is a little complex, and can depend on what you need an assistant to do.