- Google TV users can finally create different profiles on the same device.
- Apps and logins won’t change based on profiles.
- The feature is rolling out to all users and should reach everyone over the next few weeks.
When Google TV first debuted with the new Chromecast, it made a glaring omission — profiles. There was no way to switch Google accounts on the platform so that different members in a household could enjoy a personalized experience, one of the most prominent features of the new UI. Google is finally correcting that mistake after announcing the profiles feature last October.